Case Study - Jani King
Jani King is the world’s largest commercial cleaning franchise with over 950 franchisees throughout Australia and New Zealand. It is represented in 18 countries and has been operating in Australia since 1993.
Jani King was looking for a practical way that it could unify all the information that it normally prints and passes on to its franchisees. Gary McKImm from USB Direct had the full presentation and information pack loaded onto a leather USB drive. The USB direct factory in Shezhen , China had the information permanently etched into the 1gb flash drive and the Jani King 2 colour logo pad printed onto the leather case of the drive. This flash drive was then placed in a black magnetic box and shipped to Australia. Finally, the flash drives were given out to all of the franchisees at the company’s annual conference. They were received extremely well and Jani King was able to maintain their corporate image as well as save thousands of dollars on paper. The saving to the environment and reduced carbon footprint of not printing thousands of reams of paper was significant.